Digital marketing is the promotion of your product or service via the Internet. Digital marketing consists of various types of marketing strategies, such as website design and development, search engine optimization, pay-per-click advertising, social media marketing, and content marketing strategies like blog writing, video marketing, and email marketing.
Having a website is not sufficient these days. The internet has become one of the most competitive spaces and everyone is grappling with the mass amounts of traffic and users online. While a website is extremely important and works as the base for your online marketing appearance. Promotion of your website via other digital marketing channels is important to set your business apart and give you every opportunity to attract a new visitor, which will expectedly turn into a customer.
Most of our services are six-month and twelve-month contracts that are offered at discounted rates for prolonged services, but we also offer month-to-month contracts. We prefer longer deals because digital marketing results do not happen overnight, especially if you are throwing efforts like social media marketing and search engine optimization.
With how fast technology changes, it is recommended to audit your website at least once every two years. When designing a website, be sure to keep in mind developing a design that will endure the test of time. We dwell by the idea that simple and minimalistic design that delivers information quickly and easily will always be in.
Yes, all of our website designs and development of websites will be optimized for the five official screen sizes (large desktop, laptop, tablet, phablet, and mobile phone). Over 50% of website traffic comes from mobile devices so we put a large importance on making sure that your website performs on every single screen that someone might be viewing your site on.
A blog allows you to consistently update your website with new and relevant information about your business or the industry that you are in. Regularly updated websites are important because it tells search engines that the website is up-to-date and keeping up with latest trends. Blogs are so important to help generate traffic to your website and better search engine rankings. We cannot stress this enough.
Each and every business website is completely different. Websites will fall anywhere in the range of $150 to $500,000 depending on the complexity of the project. Sites that require customization will be on the higher end of the spectrum versus websites that only require basic information and minimal functionality.
When we are building your web presence, we are thinking about how your website is going to generate revenue and then we take a conversion-oriented path to design and make sure that your website is technically configured to rank for the keywords that your business operates within.
Good websites turn traffic into customers, rank for search results, and allow the end-user the versatility to use the platform easily. Bad websites do the complete opposite.
Yes. We stand by our products and service 100% of the time. We have a 30-day glitch testing period that normally allows us to hash out any issues that we may be experiencing. However, if something breaks on your website unexpectedly, we will be there to fix it and get you back up and running assuming the break was not caused by some other additional developer that was working on the site.
Earning SEO rankings do not happen overnight because there are many other competitors that are either better positioned or have been putting in SEO efforts for a longer period of time. But, once your website starts to see increased rankings then it is really like a chain effect. Traffic will increase more and more as we place you higher in search rankings and things will start to grow exponentially.
It depends and we offer NO guarantees. SEO takes time, effort, and patience. When we first start, we frequently target lower competitive keywords with average amounts of traffic since these are easier to rank for. As time goes on and we gain more ground on the lower competitive keywords we will start to target the more competitive keywords.
SEO is important because it helps to make your presence and visibility online much more noticeable. When performing SEO efforts, we are creating valuable information and social proof that leads online users back to your business.
Search engine rankings change so often because search engines are continually working to improve and provide better information for the users using them. For this reason, SEO ranking factors are constantly changing and adjusting.
We manage and create content for the following social media platforms: Facebook, Twitter, Instagram, LinkedIn, Pinterest, and YouTube.
All of our social media marketing activities include content creation, post creation, user engagement, and activities that are designed to increase your company’s appearance on social media networks. We also try to increase your follower and like counts to add to the number of potential clients that we are able to pierce into each and every single time we post.
Social media is an incredible way to tap into potential customers over and over again. It is also a great platform to increase brand exposure and awareness.